Internet Advertising

Even though more money continues to shift online, Internet advertisers are more and more pressed to prove the value of their choices. What makes one site better suited to your brand than the millions of others present on the Web?

Telmar can load any data in your market necessary to make an educated decision. You’ll also be able to combine Web sites, set frequency caps (so you don’t keep reaching Jim who logs in 50+ times/day), and see the Internet’s strength combined with other media.  Through what Telmar calls Persona Planning users not only access Web data but new metrics as well. Daily Reach, Daily Frequency, Sociability, Reach Velocity, and Receptiveness all play an increasingly important role as consumers increasingly create and carry advertising messages.   For example, how can you use Twitter and Facebook to allow users to move your brand for you? What social media, if any makes the most sense? Telmar is committed to helping you answer these questions.